The story is a real life incident when one of our SEO experts “Michelle” was hunting online for a video game for her nephew. She ended up on a listing page of a Chinese dealer that was fully decorated with blinking, bold, underlined texts, tacky font styles, colors and cheap images. Michelle said she wouldn’t even identify the product offered by the seller. It was a total mess.
It was the filthy listing templates for eBay shop that urged Michelle to switch over a better option. We don’t want the same to happen with you. Read further.
Michelle came up with a brilliant idea of designing the most powerful eBay listing template design that will help eBay sellers to boost sales by giving higher conversions. Well, then what exactly our eBay listing template does? Read tips on how to boost sales using our eBay listing template design.
Conversion Rate: A brief understanding
eBay, similar to google has a search algorithm to decide how the products will appear in the search results when they are searched by potential buyers. The eBay algorithm is a combination of metrics that determines which products will be displayed. Study and selling experience of sellers overtime has revealed that conversion is one of the important metric that tends to rank your listings on top or nowhere.
What is Conversion Rate?
Let us see this through an example, say a 100 buyers clicks your listings in the search result but only 2 of them buys from you, so your conversion rate is 2%. EBay works on the same policy by putting highly searched listings on top that has equally high conversion rate. After all eBay is here to make money and why eBay would not place the highest selling items on top as such eBay earns from every sale every second.
How to calculate your conversion rate?
There are two ways to do the same:
1) Go to the listing analytics application of eBay 2) Calculate manuallyListing analytics application of eBay is a free app and can be googled for how to purpose, let us see the manual version.
As explained earlier, simply divide item sold by number of times listing viewed. For example, 10 item sold and 400 times the sold product listing is viewed, then conversion rate (10/400 = 0.025) is 2.5%. This way you can calculate your competitor’s conversion and measure where you stand.
Read the next part of this blog series where you will learn how to practically improve conversion rates, importance of product description and listing page designs.
New eBay sellers are sales hungry while old ones are in the run to improve their brands online to get more recognition. Our client, Humex Sterling, an online auto parts dealer needed both – Good sales and brand recognition. Well, in the similar context we offered them such a design that the buyers when arrives on their store feels comfortable searching and buying products.
Read the features of the design we offered to our client and how it worked for them.
The custom eBay store design for Humex Sterling clearance store is simple yet responsive
The category section is limited to only four and clearly mentioned in the header. This way left panel space is utilized to create more importance to the products. When buyer arrives at the store they grab the first look at the products which seller is offering without any distraction.
The vital ingredient of this design is the central area where the products are displayed with a high end CTA “Browse Now”. This will help buyer to explore more about the product offered.
It is seen that many eBay store design comes without call-to-action buttons. Well, in this way buyers cannot decide what he/she has to do next.
Brands are integral part of the business and shall be represented in a beautiful way as shown in this design.
Above the banner image famous & industry specific brand logos are highlighted which will reinstate trust factor of buyers in seller. This way conversion rate will increase getting more sales.
Feedback option helps buyer to compare and buy the product. 40% buyers read feedback before making a purchase.
In the bottom section feedback along with other links will do the same. Our design helped our client to rip dual benefit of increasing sales & fair enough share of brand visibility online.
At eBayStoreDesign we provide brand new custom eBay store design for leading auto parts sellers.
You can browse our portfolio to see out latest designing milestones for some of our esteemed clients. Don’t forget to find us on facebook & twitter.
You can also follow our blog to stay updated on new designing trendz.
Custom eBay Shop Design for FELCO Products USA – Just check out the yellow theme with FREE shipping offer in US. Our client managed to boost sales with this design and so you can.
Grab the offer to own your personal eBay shop design like this, mail us at info@ebaystoredesign.org for more info or else visit our website for exclusive offers waiting for you.
A professional and theme based Custom eBay Shop Design for our client UK FUEL PUMP – Click UK FUEL PUMP to visit store LIVE! See yourself how they managed product listings on their store.
Contact eBayStoreDesign today for customized eBay stores with sales boosting features.
Browse our portfolio for more designs that has grabbed heavy sales for our clients and this can be done for you too. Don’t forget to find us on facebook & twitter.
You can also follow our blog to stay updated on new designing trendz.
4 Star Header Design includes everything necessary to grab any visitor’s attention at first glance.
All necessary elements are included in the header section of custom eBay shop design done for pit stop parts & apparel. Let us read what unique designing features are embedded here:
- Black and Red color theme throughout the design
- LOGO is placed in the center along with an image
- Service oriented statements to give better grip to hold the visitor
- Navigation links, search box & bold helpline numbers at single place
Banner images in the center space add more beauty to the overall design with a short introduction of the seller. Lengthy texts are avoided in the design. Banner images are highly corresponding to the seller’s product line giving a mighty effect.
New Arrivals & Featured Products grabs more & more traffic on your store for Auto Parts Hunter
An HD image with brief description does all job. Click the BUY NOW and SHOP NOW CTA’s to make the purchase. Hassle free purchase process will comfort the buyer and bring positive feedbacks.
This is all you need to attract visitors
Contact eBayStoreDesign today for a brand new eBay store designs for leading auto parts sellers.
browse our portfolio to see out latest designing milestones for some of our esteemed clients. Don’t forget to find us on facebook & twitter.
You can also follow our blog to stay updated on our new designing trendz.
If you are planning to watch newly released movies in your upcoming weekend then it’s a fair deal to get latest movie from Best Buy Movies Sales. We were delighted to assist Best Buy Movies Sales with a custom eBay movie store design.
We helped them achieve their sales target and also helped them built a strong and regular buyer database.
It was quite simple with our custom eBay store design that we made for them. Instead of a movie poster in the banner images we kept recently released movie banner images with links so that whenever a new movie DVD is updated it will automatically be seen in these moving banners.
Too much designing elements in header can spoil the browsing mood of the Buyer
Header of any design is the initial engagement point, hence keeping it simple and playful was fun. A Logo, default page links and category links will gradually kick the buyer’s attention.
The buyers can easily browse their desired products and navigate to other pages for more information about the company as well as the store.
Below the image banners search box is included with two CTA links “Latest Collection” & “Ending soon". These links will tempt buyers’ eagerness to browse new movie collection or shop fast for movie DVD that are limited.
Clearly defined eBay Store Categories helps buyer to find their exact products
It is very important for a store to present exactly what buyers need. In this section three main category along with sub category are listed so that buyer clicks on the exact product category he/she wants. It makes the search fast.
These smart tactics enhances buyer’s buying experience and keeps them on the store for a long time.
A simple “Sign up now” button is sufficient without any designing elements distracting it.
New Movie DVD Products will keep Buyers coming back again & again
It is important to feature new products if you want your buyers to visit your store repeatedly. In this design we intended the same thing. A simple browse all link with recent movie poster is enough to show your buyers what’ new in the store.
Games & Merchandise options in this design give an opportunity to buyers to buy products other than main stream products. This feature shows that seller deals in multi products giving reason to browse more page of your custom eBay store.
Contact eBayStoreDesign today for a brand new custom eBay store for movie DVD sales.
You can browse our portfolio to see out latest designing milestones for some of our esteemed clients. Don’t forget to find us on facebook & twitter.
You can also follow our blog to stay updated on our new designing trendz.
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