This is your worst nightmare if you are in sales & you might have been in this situation once or may be twice. You contact a potential client & you see that things are going smooth. You regularly chat with your potential lead & then all of a sudden you get a dead silence.

You were upto the edge of cracking that sale& you almost had it, but now you are scratching your head &trying to make sense of what & where it went wrong. No worry, this happens to all of us sooner or later.To ease your confusion we have shared some important information on why the leads fail. This will help you figure out probable problems & help you stay ahead in future. First thing first is how you come to know that a lead is qualified & you can begin with it. Merely filling out a form or your lead asking you questions are not enough criteria for a lead to qualify. He/She may be a frequent visitor of your store or might have signed up for your newsletter.

There might be varied reasons for a lead that doesn’t convert. May be poor communications or they need more time. If they suddenly drop communication then you need to research & develop your follow up strategy.

Appoint someone else to handle the talks for a change or offer them some more personalized resources. This may change their mind. Give visual content, catalogues, videos, statistics etc. about your product or service.

If things don’t seem to work then it’s fine. Don’t panic. Give some space to the client, this will borrow some time. Keep regular follow up don’t give up. Read below for some interesting insight.

When your potential leads don’t respond...............

How did you come to know that a lead is qualified?

Probable Reasons................

• He/She is a frequent visitor of my site or store.
• They filled out my lead form on first hand.
• Signed up for my newsletter subscription
• They contacted me to ask question about my products/services.

What if you find the lead is not worth enough or unqualified?

Just leave it!Yes, don’t waste your time & energy behind them. Find out better & qualified leads.

Why leads didn’t convert?

They dropped the communication. Maybe you might too. Either they are not interested or they need some more time. Anything can be reasoned for a lead not converted.

Now what . . . . .

Evaluate your follow up strategy or elsetry new mediums to interact. 

How to re-evaluate a follow up strategy?

Offer personalized resources relevant to your product or services. Don’t repeat the same you gave in the first meeting. Appoint another person to lead the lead. Show something different to influence their mind & decision. Make a fresh presentation if necessary.

Are they ready...................?

YES! Well done you turned a cold call into real cash.

NO! Give some space & try again. Don’t give-up! Remember it takes time make the potential client feel comfortable.

What’s your strategy to convert a cold lead? Contact us with your suggestion. You can also contact us for beautiful eBay store front design or specially customized eBay shop designs listing template designs.

Magento is an excellent eCommerce platform out there for aspiring ecommerce enthusiast & established business house both. With a brilliant magento ecommerce website you can provide your buyers a centralized shopping platform where they can find all of the items they need at a great price.

We are glad to share one such magento ecommerce web design of our client H Shisha created by our genius designing team.

H Shisha Creates a Magical Spell with its magnificent color theme!

H Shisha deals in e-cigarette, hookah, e-liquids, flavored smoke papers & related accessories hence we drew the same hookah & smoke theme in the logo. With red & black colors integrated into the clickable areas like new arrivals, special products & header as well as footer sections to attract buyer’s attention. Special color theme aligned with products creates an environment for the buyers to move with the elements in the design.

This way the designing elements help seller to sell more products giving him/her maximum exposure which they might not get with standard website templates.

The new arrivals & special products features more sales because these sections showcase products that are fresh or for special purpose as the same suggests. The style of presentation is unique in these widgets.

Trust tags between new arrivals & special products widget is subtle & works to establish a professional trust in seller’s products & overall business credibility online.

Do you need a Fresh new Magento eCommerce Website? Request a FREE quote from our expert team.

Get a FREE quote now so that we can start your magento ecommerce web design instantly. Slip into our portfolio & have a look at our current work.

Our work speaks more than us! See beautifully designed & decorated 3 magento eCommerce design projects from our highly skilled magento developers. Click links to see the websites running LIVE.

Let us review them one by one for your convenience. Fasten your seat belts because you are going to get blown away.

#3 etech town

The website - etech town has all those elements that are necessary for an online site selling latest gadgets & equipments. A full fledge but neatly designed header section with store logo, regular menu items & additional links like “Wholesale | New Products | Hot Products | Specials | Drop-Shipping”.

We maintained categories with hot products & suggested products elevate the overall beauty of the design & also help buyers to select their desired products on the go.

• Neat & clean category panel to select products
• Hot products for customers to choose from
• Recommended products from Sellers
• Crystal clear product image & description
• Zero distraction in the design
• Multiple payment gateways in the footer section
• 24x7 LIVE chat option

Click https://www.etechtown.com/ to see the website LIVE!

#2 Alchemy Auctions

Alchemy deals in all kind of currency coins like premium, gold, silver, modern, ancient etc. This amazing website is the ultimate destination for coin collectors. Fabulous rotating banners in coins & currency graphics are center of attraction for the visitors.

Let’s look upon the benefits if this design:

• Address, email & contact details on the home page denote a trust factor in buyers that they are dealing with real humans.

• Left category panel is absent. This is the master stroke in the design. Apart from regular left category panel below the banner all the product categories are placed in bold & big texts.

• The product category is quite visible for buyers to select & shop easily.

• Everything aligned in an even tone to facilitate buyers with maximum information on their products. See the drop down menu.

Click http://alchemyauctions.com/ to see the website LIVE!

#1 SEG Vapour

A mesmerizing blend of red & black color is enough to blow your visitors at the first look! Seg vapour with our expert designers has integrated a brilliant theme design to attract buyers.

Benefits of this magento eCommerce design

• High end graphics banner to promote products in the first look

• When you mouse over on the product listing the background turn black highlighting the product price & description only. This will tempt buyers to click & see more.

• The footer section is very simple with all useful & information links. The design is straight forward. It says the visitor “when you are here for shopping then forget everything just shop”. A brilliant idea!

Click http://segvapour.co.uk/ to see the website LIVE!

We have more magento website development services for you in store. Browse them. You can also speak directly with our magento developers. We are open for all.

If you like the themes of any of the above designs then contact us. We can make even better design for you.

We have reached the final showdown of the blog series. We hope you will enjoy the conclusion & act accordingly. Treat your custom eBay storefront design as an asset to your store giving you healthy return on your investments. It is just a matter of serious design that yields good sales, leads & money at the end of the day. Read below the conclusion. 9) Free Store or Listing Designs

The word free is enough to attract anyone. Free design are available online they save your money doing harm to your business in a long run. Professionals do charge for their services but that is once in for all. You can take us as an example; we have no monthly subscription charges, or maintenance fees. You just have to pay once & that’s all.

New sellers fall prey to free templates & designs and land themselves in jeopardy.

10) The Like & Dislikes

Do you like your design? Before asking this to yourself ask this to your designer whether they like the product finished by them? Between all these likes & dislikes there is a key to the question that either your design will be a success or crash land.

Keep it simple. If you like your visitor will like if you don’t like then you know what to do with the design. Change the design or the designer.

11) No marketing plans No scalable strategy

The approach towards designing a custom eBay storefront design is loosely configured by everyone who is involved in the project. A good hand on photoshop doesn’t guarantee a good design. An amateur photshopper can do it for you if it is only colors & images.

Store designing needs a strategic planning immaterial of the project size. And by strategy we mean from initial consultation till final approval & installation of the design. Check with your service provider whether all the aspects are taken into consideration or not.

12) World class support is a myth

Don’t believe us? Pick up your phone & call a customer service center of any product purchased by you recently. Either they are busy or they will keep you waiting if luckily you got connected with them.

Busy phone line is not an issue, but every one of us has gone through the nightmare of long waiting calls at support service centers. The same situation is if you visit them personally. They keep you waiting. The actual problem is even after these long waiting periods your problem is not resolved.

An ideal support service must be quick, intelligent & easy. Not like transferring calls to different departments. Reputed service providers like us give liberty to our clients to directly chat with relevant individual who is responsible to solve the problem.

Concluding the four part series of the blog, carefully review the 12 points outlined here. This blog series will help you with a new perspective towards the digital world.

Set your business goals, hire right people, and gather resources that are needed to build your custom eBay storefront design. Think of your store design to generate leads & sales for you.

If you have missed the third part? Click here to read.

If you are reading this then it seems that your so called custom eBay storefront design lacks something or else you are wise enough to study before going into actual designing process. Continue reading you are on the right track.

6) The “WOW” factor in your design

Every seller on eBay or any other eCommerce platform wants people to come and get amazed by the sheer awesomeness of the look & feel of your custom eBay storefront design. That is what we all call the "wow" factor.

Wait a second! In this wow factor mayhem you skip the basic consideration of the user – what they are expecting? & what they will experience when they come across your store?

It is really flashy to attract visitors with unwanted CTA buttons, pop ups, sparkling texts and so on. These things merely distract visitors; you are seriously mistaken if you think they surprise people. Infact these tactics will negatively impact visitor by slowing them down from accessing some really important areas of your store. Finally what happens, they fly away without even looking at your products or content they were here to see.

It must be your priority to provide the target audience what they need when they come to your store.

7) Blind Faith in your Designer

You don’t time, you either don’t have knowledge, and you hired less experienced designers or may be something else behind a disastrous design. Simply relying on the service provider will only lead you to a useless store or listing designs.

Infact it is very simple, do some research work online. There are tons of resources available on designing subjects in easy & understandable languages. These resources e often allow users with no knowledge of programming to learn the basics of the same.

8) Time, Money & Energy being wasted

A very substantial amount of time, money& energy are being wasted after updating current store designs with new one. And this goes on with every change in the platform provider from where you operate your store. The ultimate gainer is the service provider who earns from you, then who is the looser?

It’s YOU meanwhile your designer gives your store a so called decent, big facelift your sales are down. Buyers go away with a negative perception.

Solution is to go for modern method designs that keep pace with changing environment giving you less amount of expense on makeover or upgradation.

Follow us for the concluded fourth & the final part of this blog series. We hope you are enjoying this blog post brought to you by the excellent team of ebaystoredesign.org

Have you missed the second part? Click here to read.